# Rita Omatsone

> Rita Omatsone is a Senior UX and Product Designer who designs enterprise tools for large retailers. She has redesigned a purchase order platform used by 2,500+ employees, built distribution center dashboards and a mobile app for warehouse supervisors, and helped create an enterprise design system that reached WCAG 2.1 AA.

Rita Omatsone is a Senior UX & Product Designer. Currently: Senior User Experience Designer at The Home Depot. Previously: Product Designer at Lowe’s Companies, Inc.; Communications Designer at Klaviyo. Education: BBA in Information Systems, Georgia State University, 2020. Open to senior UX and product design roles. Contact: hello@ritaomatsoneux.com.

Areas of expertise: User experience design, Product design, Enterprise UX, Design systems, Supply chain software, Information architecture, User research, Usability testing, Data visualization, AI-assisted design, Accessibility (WCAG 2.1), Figma.

## Case studies

- [Distribution Center Operations](https://ritaomatsoneux.com/work/distribution-center-ops.md): A cross-platform operations experience for Lowe's distribution centers: focused workflows on Zebra handhelds for the floor, dashboards for managers, and one system of roles, exceptions and reusable components connecting them. Results: 40% less navigation time per user; 90% of managers moved to the new system in 60 days; 60% fewer permission misconfigurations.
- [Purchase Order Management](https://ritaomatsoneux.com/work/purchase-order-platform.md): A full UX redesign of Lowe's purchase order management system around four connected jobs: find an order, monitor all of them, stay informed about changes, and investigate the details. Results: 2,500+ employees rely on the redesigned platform; < 30 s to find a purchase order; 6.7/7 user satisfaction.
- [Enterprise Design System](https://ritaomatsoneux.com/work/enterprise-design-system.md): Shared components, responsive layout scaffolding, accessibility and documentation that let Lowe's product teams build consistent enterprise applications without solving the same problems over and over. Results: 40% faster design delivery; 200+ engineering hours saved per quarter; 85% of design and development teams adopted it within six months.
- [Welcome Back Module](https://ritaomatsoneux.com/work/welcome-back-module): A personalized Welcome Back module for The Home Depot homepage that picks up a returning customer's shopping journey instead of starting them from a generic page. (Password protected.)
- [Product Information Page Redesign](https://ritaomatsoneux.com/work/product-information-page): Redesigning parts of The Home Depot product page: three ways to navigate product details for DIY shoppers, and a PRO layout that brings specifications and manuals higher, shaped by prioritization workshops and customer testing. Results: 3 navigation patterns explored for product details; 2 customer segments with their own page hierarchy. (Password protected.)

## Pages

- [About](https://ritaomatsoneux.com/about): background, approach, toolkit and interests.
- [Résumé](https://ritaomatsoneux.com/resume): experience at The Home Depot, Lowe’s, Klaviyo; skills and education. PDF: https://ritaomatsoneux.com/rita-omatsone-resume.pdf
- [Work](https://ritaomatsoneux.com/work): all case studies.

## Optional

- [Full text of all public case studies](https://ritaomatsoneux.com/llms-full.txt)